When you took a road trip as a kid, what did you do to pass the time?

 

Maybe you played iSpy, or listened to music, or motioned for truck drivers to honk their horns.

 

When I was a kid, I stared out the window and watched billboards go by.

 

As it turns out, I was a fan of advertising before I even knew what it was.

 

I grew up with a creative mind and an analytical manner. As a copywriter, I built brands from the ground up, giving them a unique identity, voice, and sometimes even a name. 

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I created B2B and B2C assets, in media both old and new. I sketched website designs on whiteboards and wrote creative briefs until my hands hurt.    

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Now I create and lead entire marketing campaigns, from copy and design to success metrics that are based on more than just open rates. 

 

All the while I’ve kept that childhood curiosity and desire to learn from the best. 

 

So sure, I can tell you all about history’s greatest marketing campaigns.

 

But I’d rather help you create one.